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Appetite for distraction? A systematic literature review on customer smartphone distraction

- Taylor, Alex, Hook, Margurite, Carlson, Jamie, Gudergan, Siggi, Falk, Tomas

Customer engagement and sharing behaviors: Toward a contingent curvilinear perspective

- Taylor, Alex, Carlson, Jamie, Liao, Yi-Chuan, Rahman, Mohammad M.

Metacognitive processing in Augmented Reality - Enabled retail environments: the path to customer empowerment

- Taylor, Alex, Carlson, Jamie

Go with the flow: engineering flow experiences for customer engagement value creation in branded social media environments

- Carlson, Jamie, de Vries, Natalie Jane, Rahman, Mohammad M., Taylor, Alex

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